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Prioritizing strategies and ranking executive methods by QFD and fuzzy QSPM-Gap analysis

Prioritizing strategies and ranking executive methods by QFD and fuzzy QSPM-Gap analysis
Prioritizing strategies and ranking executive methods by QFD and fuzzy QSPM-Gap analysis
Our peripheral environment is changing rapidly and globalization of organizations has made them more complex. Therefore, organizations should codify their strategic plans and executive methods more accurately. However, some executive methods are not properly fulfilling the organization's strategic priorities. This paper proposes a comprehensive framework in order to evaluate and prioritize strategies and rank executive methods. To do this, firstly, the strategic plans are developed with SWOT (Strength, Weakness, Opportunity, Threat) analysis and then plans are weighted and diminished by using FQSPM-Gap (Fuzzy Quantitative Strategic Planning Matrix) model. Finally, the executive methods of the company are prioritized by QFD (Quality Function Deployment) matrix to accomplish its strategic plans. The model is implemented in a textile and clothing Company.
Fuzzy quantitative strategic planning matrix (FQSPM), Quality function development (QFD), Swot analysis, Textile and clothing company
167-175
VSB-Technical University of Ostrava
Barak, Sasan
f82186de-f5b7-4224-9621-a00e7501f2c3
Toloo, Mehdi
917a363a-99e6-4ce9-9864-4b230621d09d
Barak, Sasan
f82186de-f5b7-4224-9621-a00e7501f2c3
Toloo, Mehdi
917a363a-99e6-4ce9-9864-4b230621d09d

Barak, Sasan and Toloo, Mehdi (2015) Prioritizing strategies and ranking executive methods by QFD and fuzzy QSPM-Gap analysis. In, Proceedings of the 11th International Conference on Strategic Management and Its Support by Information Systems 2015, SMSIS 2015. (Proceedings of the 11th International Conference on Strategic Management and Its Support by Information Systems 2015, SMSIS 2015) VSB-Technical University of Ostrava, pp. 167-175.

Record type: Book Section

Abstract

Our peripheral environment is changing rapidly and globalization of organizations has made them more complex. Therefore, organizations should codify their strategic plans and executive methods more accurately. However, some executive methods are not properly fulfilling the organization's strategic priorities. This paper proposes a comprehensive framework in order to evaluate and prioritize strategies and rank executive methods. To do this, firstly, the strategic plans are developed with SWOT (Strength, Weakness, Opportunity, Threat) analysis and then plans are weighted and diminished by using FQSPM-Gap (Fuzzy Quantitative Strategic Planning Matrix) model. Finally, the executive methods of the company are prioritized by QFD (Quality Function Deployment) matrix to accomplish its strategic plans. The model is implemented in a textile and clothing Company.

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More information

Published date: 2015
Keywords: Fuzzy quantitative strategic planning matrix (FQSPM), Quality function development (QFD), Swot analysis, Textile and clothing company

Identifiers

Local EPrints ID: 434634
URI: http://eprints.soton.ac.uk/id/eprint/434634
PURE UUID: 883d23f4-03c1-48fd-8bd0-eeb4bc39f5ed
ORCID for Sasan Barak: ORCID iD orcid.org/0000-0001-7715-9958

Catalogue record

Date deposited: 04 Oct 2019 16:30
Last modified: 08 Oct 2019 00:20

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Contributors

Author: Sasan Barak ORCID iD
Author: Mehdi Toloo

University divisions

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