Co-branding in higher education: an investigation of student attitudes
Co-branding in higher education: an investigation of student attitudes
American University in Cairo Press
Singh, J.
db6316ed-e404-4c5a-873c-6e97c94fe531
Kalafatis, K.
035d7966-a067-440a-b931-6870dcab904e
Ledden, L.
ff91274c-114d-469e-bb4d-103a0b12188d
2011
Singh, J.
db6316ed-e404-4c5a-873c-6e97c94fe531
Kalafatis, K.
035d7966-a067-440a-b931-6870dcab904e
Ledden, L.
ff91274c-114d-469e-bb4d-103a0b12188d
Singh, J., Kalafatis, K. and Ledden, L.
(2011)
Co-branding in higher education: an investigation of student attitudes.
In 6th International Conference on Higher Education Marketing (ICHEM 2011).
American University in Cairo Press..
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Conference or Workshop Item
(Paper)
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Published date: 2011
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Local EPrints ID: 435882
URI: http://eprints.soton.ac.uk/id/eprint/435882
PURE UUID: 1068e482-1f6e-4b69-81fd-15f74cffb95a
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Date deposited: 22 Nov 2019 17:30
Last modified: 13 Dec 2021 03:36
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Contributors
Author:
J. Singh
Author:
K. Kalafatis
Author:
L. Ledden
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