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How do fintech firms address financial inclusion?

How do fintech firms address financial inclusion?
How do fintech firms address financial inclusion?
Financial technology (fintech) firms are transforming the financial sector with new innovative services. Indeed, fintech firms have established themselves as viable addition to the traditional financial structure and are potentially playing an important role in addressing financial inclusion. However, hitherto there is limited understanding of how fintech firms address financial inclusion. In this paper, we present a preliminary phase of research and analysis on a case study of fintech start-ups in Ghana. We address the research question: “how do fintech firms address financial inclusion?” Informed through activity theory, our preliminary findings show that fintech firms act as innovators and aggregators, leverage existing infrastructure of incumbents and deploy cooperative strategies comprising elements of competition and cooperation to address financial inclusion. Based on the findings, this study develops a fintech driven financial inclusion model that explains how fintech firms work towards addressing financial inclusion.
Activity Theory, Developing Countries, Fintechs, Financial Inclusion, Innovation
Association for Information Systems
Senyo, P.K.
b2150f66-8ef9-48f7-af32-3b055d4fa691
Karanasios, Stan
96476a07-d562-4e8f-9404-74500427a28b
Senyo, P.K.
b2150f66-8ef9-48f7-af32-3b055d4fa691
Karanasios, Stan
96476a07-d562-4e8f-9404-74500427a28b

Senyo, P.K. and Karanasios, Stan (2020) How do fintech firms address financial inclusion? In ICIS 2020 Proceedings. Association for Information Systems..

Record type: Conference or Workshop Item (Paper)

Abstract

Financial technology (fintech) firms are transforming the financial sector with new innovative services. Indeed, fintech firms have established themselves as viable addition to the traditional financial structure and are potentially playing an important role in addressing financial inclusion. However, hitherto there is limited understanding of how fintech firms address financial inclusion. In this paper, we present a preliminary phase of research and analysis on a case study of fintech start-ups in Ghana. We address the research question: “how do fintech firms address financial inclusion?” Informed through activity theory, our preliminary findings show that fintech firms act as innovators and aggregators, leverage existing infrastructure of incumbents and deploy cooperative strategies comprising elements of competition and cooperation to address financial inclusion. Based on the findings, this study develops a fintech driven financial inclusion model that explains how fintech firms work towards addressing financial inclusion.

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ICIS2020 - Accepted Manuscript
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Accepted/In Press date: 26 September 2020
Published date: 11 November 2020
Venue - Dates: Forty-First International Conference on Information Systems: ICIS 2020 – Making Digital Inclusive: Blending the Local and the Global, India, 2020-12-13 - 2020-12-16
Keywords: Activity Theory, Developing Countries, Fintechs, Financial Inclusion, Innovation

Identifiers

Local EPrints ID: 444340
URI: http://eprints.soton.ac.uk/id/eprint/444340
PURE UUID: 148c9120-23d7-4019-9d00-7e3fa4cc2be6
ORCID for P.K. Senyo: ORCID iD orcid.org/0000-0001-7126-3826

Catalogue record

Date deposited: 13 Oct 2020 16:47
Last modified: 27 Apr 2022 02:16

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Contributors

Author: P.K. Senyo ORCID iD
Author: Stan Karanasios

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