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CrowdUI: supporting web design with the crowd

CrowdUI: supporting web design with the crowd
CrowdUI: supporting web design with the crowd

Web design is a complex and challenging task. It involves making many design decisions that materialise preconceived notions of user needs that may or may not be true. In this paper, we investigate supporting the co-design of a website with visual feedback elicited from the website's community of users. Website users can express their needs by re-arranging and modifying the website's layout and design. To explore and validate this idea, we present CrowdUI, a web-based tool that enables members of the community of a website to visually express their design improvement ideas, frustrations and needs, and to send this feedback to the person in charge of designing or maintaining the website. CrowdUI is validated in a study with 45 users of a popular social media and networking website. Second, our qualitative evaluation with 60 experienced web developers shows that CrowdUI is able to elicit diverse and meaningful feedback. Put together, our results suggest that CrowdUI's approach constitutes a productive setting for eliciting visual feedback from the user community as a complement to traditional ways of eliciting feedback and participatory design. Finally, based on our experiences, we discuss a design space for crowdsourced web design and provide design recommendations for similar future tools.

creativity support, crowdsourcing, participatory design, web design
Oppenlaender, Jonas
3757a7a1-bad8-4302-9ce1-cab63f6f56de
Tiropanis, Thanassis
d06654bd-5513-407b-9acd-6f9b9c5009d8
Hosio, Simo
76b6ef93-f22a-4f05-96ef-0d6f288b2f39
Oppenlaender, Jonas
3757a7a1-bad8-4302-9ce1-cab63f6f56de
Tiropanis, Thanassis
d06654bd-5513-407b-9acd-6f9b9c5009d8
Hosio, Simo
76b6ef93-f22a-4f05-96ef-0d6f288b2f39

Oppenlaender, Jonas, Tiropanis, Thanassis and Hosio, Simo (2020) CrowdUI: supporting web design with the crowd. Proceedings of the ACM on Human-Computer Interaction, 4 (EICS), [76]. (doi:10.1145/3394978).

Record type: Article

Abstract

Web design is a complex and challenging task. It involves making many design decisions that materialise preconceived notions of user needs that may or may not be true. In this paper, we investigate supporting the co-design of a website with visual feedback elicited from the website's community of users. Website users can express their needs by re-arranging and modifying the website's layout and design. To explore and validate this idea, we present CrowdUI, a web-based tool that enables members of the community of a website to visually express their design improvement ideas, frustrations and needs, and to send this feedback to the person in charge of designing or maintaining the website. CrowdUI is validated in a study with 45 users of a popular social media and networking website. Second, our qualitative evaluation with 60 experienced web developers shows that CrowdUI is able to elicit diverse and meaningful feedback. Put together, our results suggest that CrowdUI's approach constitutes a productive setting for eliciting visual feedback from the user community as a complement to traditional ways of eliciting feedback and participatory design. Finally, based on our experiences, we discuss a design space for crowdsourced web design and provide design recommendations for similar future tools.

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Accepted/In Press date: 1 April 2020
Published date: 18 June 2020
Keywords: creativity support, crowdsourcing, participatory design, web design

Identifiers

Local EPrints ID: 444832
URI: http://eprints.soton.ac.uk/id/eprint/444832
PURE UUID: cb7ac6b1-fd23-4143-8bdd-06bd2b6e1b57
ORCID for Thanassis Tiropanis: ORCID iD orcid.org/0000-0002-6195-2852

Catalogue record

Date deposited: 06 Nov 2020 17:30
Last modified: 15 Sep 2021 01:53

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Contributors

Author: Jonas Oppenlaender
Author: Thanassis Tiropanis ORCID iD
Author: Simo Hosio

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