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Development of a digital tool to overcome the challenges of rural food SMEs

Development of a digital tool to overcome the challenges of rural food SMEs
Development of a digital tool to overcome the challenges of rural food SMEs

It has been recognised that throughout the UK, rural economies have a significant potential for growth but despite the potential for growth, many rural businesses face barriers that prohibit their expansion. In this study, we focus on one particular group of rural small- to medium-sized enterprises (SMEs): food and drink producers. Through user engagement activities, we identify the issues and needs associated with distributing products to the market, in order to understand the main issues which prevent rural food and drink SMEs from expansion, and to establish the requirements for a digital solution to this challenge.

rural geography, transport geography
1470-2541
212-219
van der Loo, S.
f5820cc0-73f6-43f9-98f1-75fc0359c299
Chen, L.
7540f09c-36b5-443c-ae07-137886a3ce48
Edwards, P.
56ef4866-e261-460b-93a4-78bacfa4fa74
Holden, J. A.
f01ca436-92bb-467b-b9ab-97f18234b9af
Karamperidis, S.
d5ec1838-14e0-45c3-a4ba-e6e39142ba38
Kollingbaum, M. J.
015a7895-2e8f-4e21-a2fc-a2fa1fae37df
Marqui, A. C.
4ac2d62b-a2da-4120-addb-454056520510
Nelson, J. D.
51728d65-24d6-426f-ab58-4edbbaf5d6b1
Norman, T. J.
663e522f-807c-4569-9201-dc141c8eb50d
Piecyk, M.
51273248-be60-42e5-ada6-093cfa9aa234
Pignotti, E.
5976d61a-1ed4-41cf-a758-2e8ba6eed3b8
van der Loo, S.
f5820cc0-73f6-43f9-98f1-75fc0359c299
Chen, L.
7540f09c-36b5-443c-ae07-137886a3ce48
Edwards, P.
56ef4866-e261-460b-93a4-78bacfa4fa74
Holden, J. A.
f01ca436-92bb-467b-b9ab-97f18234b9af
Karamperidis, S.
d5ec1838-14e0-45c3-a4ba-e6e39142ba38
Kollingbaum, M. J.
015a7895-2e8f-4e21-a2fc-a2fa1fae37df
Marqui, A. C.
4ac2d62b-a2da-4120-addb-454056520510
Nelson, J. D.
51728d65-24d6-426f-ab58-4edbbaf5d6b1
Norman, T. J.
663e522f-807c-4569-9201-dc141c8eb50d
Piecyk, M.
51273248-be60-42e5-ada6-093cfa9aa234
Pignotti, E.
5976d61a-1ed4-41cf-a758-2e8ba6eed3b8

van der Loo, S., Chen, L., Edwards, P., Holden, J. A., Karamperidis, S., Kollingbaum, M. J., Marqui, A. C., Nelson, J. D., Norman, T. J., Piecyk, M. and Pignotti, E. (2015) Development of a digital tool to overcome the challenges of rural food SMEs. Scottish Geographical Journal, 131 (3-4), 212-219. (doi:10.1080/14702541.2014.994673).

Record type: Article

Abstract

It has been recognised that throughout the UK, rural economies have a significant potential for growth but despite the potential for growth, many rural businesses face barriers that prohibit their expansion. In this study, we focus on one particular group of rural small- to medium-sized enterprises (SMEs): food and drink producers. Through user engagement activities, we identify the issues and needs associated with distributing products to the market, in order to understand the main issues which prevent rural food and drink SMEs from expansion, and to establish the requirements for a digital solution to this challenge.

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More information

Published date: 2 October 2015
Additional Information: Publisher Copyright: © 2015 The Author(s). Published by Taylor & Francis. Copyright: Copyright 2015 Elsevier B.V., All rights reserved.
Keywords: rural geography, transport geography

Identifiers

Local EPrints ID: 450246
URI: http://eprints.soton.ac.uk/id/eprint/450246
ISSN: 1470-2541
PURE UUID: c99652b3-5bce-40f7-a6c2-9390cc8c07e4
ORCID for T. J. Norman: ORCID iD orcid.org/0000-0002-6387-4034

Catalogue record

Date deposited: 16 Jul 2021 16:37
Last modified: 17 Mar 2024 03:41

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Contributors

Author: S. van der Loo
Author: L. Chen
Author: P. Edwards
Author: J. A. Holden
Author: S. Karamperidis
Author: M. J. Kollingbaum
Author: A. C. Marqui
Author: J. D. Nelson
Author: T. J. Norman ORCID iD
Author: M. Piecyk
Author: E. Pignotti

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