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Balancing "protective disguise" with "harmonious advocacy": social venture legitimation in authoritarian contexts

Balancing "protective disguise" with "harmonious advocacy": social venture legitimation in authoritarian contexts
Balancing "protective disguise" with "harmonious advocacy": social venture legitimation in authoritarian contexts
This paper seeks to advance understanding of how new social ventures
can gain legitimacy in authoritarian contexts. Through a study of a new
disability rights organization in post-revolutionary Egypt, we theorize
how authoritarianism poses distinct challenges for social ventures that
require different legitimation strategies than those commonly reported in
the literature. Specifically, we use our case study to build a theoretical
model that suggests social ventures need to achieve optimal assimilation
by balancing protective disguise with harmonious advocacy. By explicitly
theorizing social venture legitimation in authoritarian contexts, we
advance the budding literature on social venture legitimation that has so
far predominantly considered legitimation in more democratic contexts.
Moreover, our study shows that organizational legitimacy may need to
be conceptualized differently when examining social ventures—and
indeed other forms of organization—in authoritarian regimes.
0001-4273
Neuberger, Isabel
3e106869-9c5d-4b97-b052-2a40b156c5bc
Kroezen, Jochem
528f58a9-fbbb-41d9-9214-57b989a08941
Tracey, Paul
73adc7cc-fd82-4376-bb69-e3aec5aa4996
Neuberger, Isabel
3e106869-9c5d-4b97-b052-2a40b156c5bc
Kroezen, Jochem
528f58a9-fbbb-41d9-9214-57b989a08941
Tracey, Paul
73adc7cc-fd82-4376-bb69-e3aec5aa4996

Neuberger, Isabel, Kroezen, Jochem and Tracey, Paul (2021) Balancing "protective disguise" with "harmonious advocacy": social venture legitimation in authoritarian contexts. Academy of Management Journal. (doi:10.5465/amj.2020.0517).

Record type: Article

Abstract

This paper seeks to advance understanding of how new social ventures
can gain legitimacy in authoritarian contexts. Through a study of a new
disability rights organization in post-revolutionary Egypt, we theorize
how authoritarianism poses distinct challenges for social ventures that
require different legitimation strategies than those commonly reported in
the literature. Specifically, we use our case study to build a theoretical
model that suggests social ventures need to achieve optimal assimilation
by balancing protective disguise with harmonious advocacy. By explicitly
theorizing social venture legitimation in authoritarian contexts, we
advance the budding literature on social venture legitimation that has so
far predominantly considered legitimation in more democratic contexts.
Moreover, our study shows that organizational legitimacy may need to
be conceptualized differently when examining social ventures—and
indeed other forms of organization—in authoritarian regimes.

Text
amj.2020.0517 - Accepted Manuscript
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More information

Accepted/In Press date: 23 November 2021
e-pub ahead of print date: 23 November 2021

Identifiers

Local EPrints ID: 454100
URI: http://eprints.soton.ac.uk/id/eprint/454100
ISSN: 0001-4273
PURE UUID: 329ac9fd-f725-4660-8666-f95fa9bdfbab
ORCID for Isabel Neuberger: ORCID iD orcid.org/0000-0001-9565-4880

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Date deposited: 31 Jan 2022 17:37
Last modified: 17 Mar 2024 07:01

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Contributors

Author: Isabel Neuberger ORCID iD
Author: Jochem Kroezen
Author: Paul Tracey

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