The Fine Line Between Persuasion and Digital Addiction

Cemiloglu, Deniz, Naiseh, Mohammad, Catania, Maris, Oinas-Kukkonen, Harri and Ali, Raian (2021) The Fine Line Between Persuasion and Digital Addiction. Ali, Raian, Lugrin, Birgit and Charles, Fred (eds.) In Persuasive Technology: PERSUASIVE 2021. vol. 12684, Springer. pp. 289-307 . (doi:10.1007/978-3-030-79460-6_23).

Abstract

Digital addiction is becoming a prevalent societal concern and persuasive design techniques used in digital platforms might be accountable also for the development and maintenance of such problematic behavior. This paper theoretically analyses the relationship between persuasive system design principles and digital addiction in light of theories on behavioral and substance-based addictions. The findings suggest that some of the persuasive design principles, in specific contexts, may trigger and expedite digital addiction. The purpose of this paper is to open a discussion around the potential effects of persuasive technology on digital addiction and cater to this risk in the design processes and the persuasive design itself.

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Contributors

Author: Mohammad Naiseh

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