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Loss aversion in social image concerns

Loss aversion in social image concerns
Loss aversion in social image concerns
Abstract Does loss aversion apply to social image concerns? In a laboratory experiment, we first induce social image in a relevant domain, intelligence, through public ranking. In a second stage, subjects experience a change in rank and are offered scope for lying to improve their final, also publicly reported rank. Subjects who care about social image and experience a decline in rank lie more than those experiencing gains. Moreover, we document a discontinuity in lying behavior when moving from rank losses to gains. Our results are in line with loss aversion in social image concerns.
1386-4157
Petrishcheva, Vasilisa
92f1ec52-11ff-4d09-94ab-da75b019a752
Riener, Gerhard
8e8e27a6-4931-4e70-b223-688f3fd616c1
Schildberg-Hörisch, Hannah
150b7c7f-c93a-46ca-9db8-414c80d1249a
Petrishcheva, Vasilisa
92f1ec52-11ff-4d09-94ab-da75b019a752
Riener, Gerhard
8e8e27a6-4931-4e70-b223-688f3fd616c1
Schildberg-Hörisch, Hannah
150b7c7f-c93a-46ca-9db8-414c80d1249a

Petrishcheva, Vasilisa, Riener, Gerhard and Schildberg-Hörisch, Hannah (2022) Loss aversion in social image concerns. Experimental Economics. (doi:10.1007/s10683-022-09782-7).

Record type: Article

Abstract

Abstract Does loss aversion apply to social image concerns? In a laboratory experiment, we first induce social image in a relevant domain, intelligence, through public ranking. In a second stage, subjects experience a change in rank and are offered scope for lying to improve their final, also publicly reported rank. Subjects who care about social image and experience a decline in rank lie more than those experiencing gains. Moreover, we document a discontinuity in lying behavior when moving from rank losses to gains. Our results are in line with loss aversion in social image concerns.

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Accepted/In Press date: 25 August 2022
Published date: 21 December 2022

Identifiers

Local EPrints ID: 474557
URI: http://eprints.soton.ac.uk/id/eprint/474557
ISSN: 1386-4157
PURE UUID: 3172d066-dbdb-41ce-a424-018b938dc617
ORCID for Gerhard Riener: ORCID iD orcid.org/0000-0003-1056-2034

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Date deposited: 24 Feb 2023 17:45
Last modified: 17 Mar 2024 04:18

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Contributors

Author: Vasilisa Petrishcheva
Author: Gerhard Riener ORCID iD
Author: Hannah Schildberg-Hörisch

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