Maity, Moutusy (2018) Utilitarian or entertainment? Functionings achieved, and value obtained from mobile phones by users in low socioeconomic strata in developing countries. 47th European Marketing Academy Annual Conference, , Glasgow, United Kingdom. 29 May - 01 Jun 2018.
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Published date: 29 May 2018
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47th European Marketing Academy Annual Conference, , Glasgow, United Kingdom, 2018-05-29 - 2018-06-01
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Local EPrints ID: 474628
URI: http://eprints.soton.ac.uk/id/eprint/474628
PURE UUID: e0d8d581-6db7-4146-ad75-23c914b20225
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Date deposited: 28 Feb 2023 17:36
Last modified: 01 Mar 2023 03:06
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Author:
Moutusy Maity
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