Maity, Moutusy and Dass, Mayukh (2013) E-commerce or m-commerce (or, in-store)?: consumer decision-making and channel choice. In Association of Marketing Theory and Practice Conference 2013.
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Published date: 2013
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Local EPrints ID: 474643
URI: http://eprints.soton.ac.uk/id/eprint/474643
PURE UUID: 483e6f64-0841-4ec6-bb52-a6c9a3a858c3
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Date deposited: 28 Feb 2023 17:41
Last modified: 01 Mar 2023 03:06
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Contributors
Author:
Moutusy Maity
Author:
Mayukh Dass
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