Sustainable branding in healthcare within generation Z in A developing economy
Sustainable branding in healthcare within generation Z in A developing economy
324-343
Vellore Nagarajan, Durga
1e20c74f-1ed1-4dcf-8f2b-6ff4fe05d084
Priporas, Constantinos Vasilios
d7aa0406-d198-453a-9a76-e60036318aef
McPherson, Mark
c6e767fc-eca8-4bd5-819b-f11cffc8e223
31 December 2020
Vellore Nagarajan, Durga
1e20c74f-1ed1-4dcf-8f2b-6ff4fe05d084
Priporas, Constantinos Vasilios
d7aa0406-d198-453a-9a76-e60036318aef
McPherson, Mark
c6e767fc-eca8-4bd5-819b-f11cffc8e223
Vellore Nagarajan, Durga, Priporas, Constantinos Vasilios and McPherson, Mark
(2020)
Sustainable branding in healthcare within generation Z in A developing economy.
In,
Sustainable Branding: Ethical, Social, and Environmental Cases and Perspectives.
Taylor & Francis, .
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Published date: 31 December 2020
Identifiers
Local EPrints ID: 481107
URI: http://eprints.soton.ac.uk/id/eprint/481107
PURE UUID: 2e9bb22b-f364-4dba-8828-409e151abedb
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Date deposited: 15 Aug 2023 16:54
Last modified: 06 Jun 2024 02:15
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Contributors
Author:
Durga Vellore Nagarajan
Author:
Constantinos Vasilios Priporas
Author:
Mark McPherson
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