Listen up: calling for a world where everyone can hear and be heard

Tsimpida, Dalia (2023) Listen up: calling for a world where everyone can hear and be heard. (doi:10.17638/datacat.liverpool.ac.uk/2253).

Record type: Other

Abstract

"Listen Up" is an animated short film that aims to drive behaviour change for hearing health promotion and updated population data analytics at scale. The film takes viewers on a journey through a bustling city, highlighting the importance of hearing health and its impact on individuals' lives.

The film starts by showcasing the diversity of the city's population, emphasising the need for a world where everyone can enjoy life to the fullest. Through a series of montages, it portrays the challenges faced by individuals with hearing loss in various settings, including school, work, and social gatherings.

With compelling statistics and visuals, the film raises awareness about the significant link between hearing loss and mental health issues such as depression and dementia. It also highlights the growing trend of hearing loss in England and the economic impact it has on the country.

The film explores the causes of hearing loss, particularly the detrimental effects of exposure to loud noises without ear protection. It emphasises that hearing loss is not limited to older adults, with shocking figures revealing its prevalence among men and women of different age groups.

Inequality in hearing health between regions is also addressed, shedding light on the need for research and action to reduce these disparities. The film advocates for routine hearing tests as part of standard health check-ups, encouraging early detection and intervention for effective management.

The importance of regular hearing tests is emphasised through an animated depiction of a young person using a mobile application to check their hearing condition. The film also draws attention to the heightened risk of hearing loss for individuals with diabetes, recommending regular hearing screenings alongside eye screenings.

By showcasing a diverse group of people socialising and wearing modern hearing aids, the film highlights the positive impact of improved access to hearing health checks and support. It emphasises that addressing hearing loss is crucial for individuals to achieve their full potential and lead fulfilling lives.

The film challenges the outdated data and population demographics surrounding hearing loss, urging the need for a better understanding of the scale and impact of this silent public health crisis. It calls for proactive steps to protect hearing, which can lead to an increase in healthy, independent life years.

In a powerful scene, government officials are shown discussing and implementing policy changes to prioritise hearing health. The film encourages collective action to ensure equal access to hearing care and create a more inclusive society.

The film concludes by presenting a brighter future, where a diverse group of individuals, of different ages and backgrounds, enjoy healthy hearing and a calmer world. It calls upon viewers to join the movement and make ear and hearing health a public health priority, where everyone can hear and be heard, leaving no one behind.

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