Xu, Yuanyi (2022) I can change, so I retain: how mindsets affect digital subscription retention. Northeast Digital Marketing Conference, , Newcastle upon Tyne, United Kingdom. 04 Jul 2022.
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1st_NE_Digital_Marketing_Conference_Handbook_04_July_2022_
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Published date: July 2022
Venue - Dates:
Northeast Digital Marketing Conference, , Newcastle upon Tyne, United Kingdom, 2022-07-04 - 2022-07-04
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Local EPrints ID: 488263
URI: http://eprints.soton.ac.uk/id/eprint/488263
PURE UUID: d8854cb3-bead-4ae2-9b16-8a2c77e400ff
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Date deposited: 19 Mar 2024 17:46
Last modified: 21 Mar 2024 03:16
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Author:
Yuanyi Xu
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