Designing a talents training model for cross‑border e‑commerce: a mixed approach of problem‑based learning with social media
Designing a talents training model for cross‑border e‑commerce: a mixed approach of problem‑based learning with social media
Cross-border e-commerce has developed rapidly integrating the global economy. Research has presented some solutions for the challenges and barriers in cross- border e-commerce from the perspective of the enterprise. However, little is known about the requirements of cross-border e-commerce talents and how to train them. In this paper, we firstly conducted semi-structured interviews to acquire the requirements of cross-border e-commerce talents. Business and market knowledge, technical skills, analytical ability and business practical ability were found to be the four core requirements. Then, we integrated problem-based learning and social media to design a talents training model for cross-border e-commerce and did a program to evaluate effectiveness of the model. Finally, its effectiveness was evaluated from the four evaluation dimensions of attitude, perceived enjoyment, concentration and work intention. The talents training model was improved according to the suggestions.
Cross-border e-commerce, Problem-based learning, Social media, Talent training model
801-822
Cheng, Xusen
f88a8aee-cd1d-46f7-8169-8448252003df
Su, Linlin
86cbf408-7ab6-4534-b79b-d6ecf4b091c2
Zarifis, Alex
7622e840-ba78-4a4f-879b-6ba0f62363cc
16 March 2019
Cheng, Xusen
f88a8aee-cd1d-46f7-8169-8448252003df
Su, Linlin
86cbf408-7ab6-4534-b79b-d6ecf4b091c2
Zarifis, Alex
7622e840-ba78-4a4f-879b-6ba0f62363cc
Cheng, Xusen, Su, Linlin and Zarifis, Alex
(2019)
Designing a talents training model for cross‑border e‑commerce: a mixed approach of problem‑based learning with social media.
Electronic Commerce Research, 19 (4), .
(doi:10.1007/s10660-019-09341-y).
Abstract
Cross-border e-commerce has developed rapidly integrating the global economy. Research has presented some solutions for the challenges and barriers in cross- border e-commerce from the perspective of the enterprise. However, little is known about the requirements of cross-border e-commerce talents and how to train them. In this paper, we firstly conducted semi-structured interviews to acquire the requirements of cross-border e-commerce talents. Business and market knowledge, technical skills, analytical ability and business practical ability were found to be the four core requirements. Then, we integrated problem-based learning and social media to design a talents training model for cross-border e-commerce and did a program to evaluate effectiveness of the model. Finally, its effectiveness was evaluated from the four evaluation dimensions of attitude, perceived enjoyment, concentration and work intention. The talents training model was improved according to the suggestions.
Text
Designing a talents training model for cross‑border e‑commerce a mixed approach of problem‑based learning with social media s10660-019-09341-y B
- Accepted Manuscript
Available under License Other.
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Published date: 16 March 2019
Keywords:
Cross-border e-commerce, Problem-based learning, Social media, Talent training model
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Local EPrints ID: 489998
URI: http://eprints.soton.ac.uk/id/eprint/489998
PURE UUID: 307324ee-da30-41be-8b49-19b6eece7dfb
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Date deposited: 13 May 2024 16:31
Last modified: 06 Jun 2024 02:21
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Contributors
Author:
Xusen Cheng
Author:
Linlin Su
Author:
Alex Zarifis
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