Not (wo)man enough? Representations of gender stereotypes in political comedy coverage of presidential candidates
Not (wo)man enough? Representations of gender stereotypes in political comedy coverage of presidential candidates
Political comedy is an increasingly popular source of political information, making it important to understand how this media format presents politics to its audience and what kind of agenda it sets. However, there are still substantial limitations to the literature. The focus has often been on partisanship as a moderator for candidate representations in political comedy, while significantly less attention has been given to the role of gender. Combining frameworks from the subfields of political comedy and gendered media representations, this article adds to the growing research agenda by examining gendered representations of US presidential candidates in impressionist sketch comedy on Saturday Night Live. Content analysis reveals a persistence of gendered stereotypes in representations of candidates. Results of this study reflect the gender double bind in political leadership races and contradict recent findings on decreases in gendered media coverage.
gendered media representations, political communication, political comedy, gendered stereotypes, US presidential elections, representation
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Leicht, Caroline V.
429d6905-f96f-4cc0-a569-ffe9019b9100
27 May 2024
Leicht, Caroline V.
429d6905-f96f-4cc0-a569-ffe9019b9100
Leicht, Caroline V.
(2024)
Not (wo)man enough? Representations of gender stereotypes in political comedy coverage of presidential candidates.
European Journal of Politics and Gender, .
(doi:10.1332/25151088Y2024D000000035).
Abstract
Political comedy is an increasingly popular source of political information, making it important to understand how this media format presents politics to its audience and what kind of agenda it sets. However, there are still substantial limitations to the literature. The focus has often been on partisanship as a moderator for candidate representations in political comedy, while significantly less attention has been given to the role of gender. Combining frameworks from the subfields of political comedy and gendered media representations, this article adds to the growing research agenda by examining gendered representations of US presidential candidates in impressionist sketch comedy on Saturday Night Live. Content analysis reveals a persistence of gendered stereotypes in representations of candidates. Results of this study reflect the gender double bind in political leadership races and contradict recent findings on decreases in gendered media coverage.
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Not (wo)man enough? Representations of gender stereotypes in political comedy coverage of presidential candidates - AAM
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e-pub ahead of print date: 27 May 2024
Published date: 27 May 2024
Keywords:
gendered media representations, political communication, political comedy, gendered stereotypes, US presidential elections, representation
Identifiers
Local EPrints ID: 491211
URI: http://eprints.soton.ac.uk/id/eprint/491211
ISSN: 2515-1088
PURE UUID: f513e858-95d6-4099-854b-535889c267f8
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Date deposited: 17 Jun 2024 16:50
Last modified: 12 Jul 2024 02:07
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