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Investigating the psychological mechanisms of the effect of social media influencers on consumers’ compensatory consumption

Investigating the psychological mechanisms of the effect of social media influencers on consumers’ compensatory consumption
Investigating the psychological mechanisms of the effect of social media influencers on consumers’ compensatory consumption
Narimanfar, Sara
d3a1796c-8c21-4675-97ed-63597d3f81ce
Narimanfar, Sara
d3a1796c-8c21-4675-97ed-63597d3f81ce

Narimanfar, Sara (2024) Investigating the psychological mechanisms of the effect of social media influencers on consumers’ compensatory consumption. In Academy of Marketing. (In Press)

Record type: Conference or Workshop Item (Paper)

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Accepted/In Press date: 1 July 2024

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Local EPrints ID: 491603
URI: http://eprints.soton.ac.uk/id/eprint/491603
PURE UUID: f75481ae-91b1-4b7a-b824-aef90799293c
ORCID for Sara Narimanfar: ORCID iD orcid.org/0000-0003-0404-7407

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Date deposited: 27 Jun 2024 16:55
Last modified: 28 Jun 2024 02:05

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Contributors

Author: Sara Narimanfar ORCID iD

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