A test of the behavioral perspective model in the context of an e-mail marketing experiment
A test of the behavioral perspective model in the context of an e-mail marketing experiment
Sigurdsson, Valdimar
7d4995e2-b6b4-4d04-be74-1ffac6aef3ba
Ramachandran Girija, Vishnu Menon
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Sigurdsson, Johannes Pall
041e21f4-ace0-44e6-a74d-63d299ae5cac
Kristjansson, Jon Skafti
29d2ea0c-d135-49ab-a937-5571cc86030c
Foxall, Gordon R
1ebea0d0-0585-4a9f-8e82-af30e6dedf4d
2013
Sigurdsson, Valdimar
7d4995e2-b6b4-4d04-be74-1ffac6aef3ba
Ramachandran Girija, Vishnu Menon
cf91657e-cd61-4431-9e25-c6ad94ba9ee0
Sigurdsson, Johannes Pall
041e21f4-ace0-44e6-a74d-63d299ae5cac
Kristjansson, Jon Skafti
29d2ea0c-d135-49ab-a937-5571cc86030c
Foxall, Gordon R
1ebea0d0-0585-4a9f-8e82-af30e6dedf4d
Sigurdsson, Valdimar, Ramachandran Girija, Vishnu Menon, Sigurdsson, Johannes Pall, Kristjansson, Jon Skafti and Foxall, Gordon R
(2013)
A test of the behavioral perspective model in the context of an e-mail marketing experiment.
The Psychological Record.
(doi:10.11133/j.tpr.2013.63.2.005).
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Published date: 2013
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Local EPrints ID: 495283
URI: http://eprints.soton.ac.uk/id/eprint/495283
PURE UUID: 916f7263-fd8c-4e73-af72-afa825093ff5
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Date deposited: 06 Nov 2024 17:50
Last modified: 07 Nov 2024 03:10
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Author:
Valdimar Sigurdsson
Author:
Vishnu Menon Ramachandran Girija
Author:
Johannes Pall Sigurdsson
Author:
Jon Skafti Kristjansson
Author:
Gordon R Foxall
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