Dazed Media - Corporate strategy in the media
Dazed Media - Corporate strategy in the media
This essay is a case study based on Dazed Media, a company whose mission it is to become one of the world’s leading independent fashion and culture media brands. From the original inception of Dazed and Confused magazine in 1991 (created by Jefferson Hack and photographer Rankin), Dazed Media has grown to encompass an evolving network of premium digital channels and iconic print titles reflecting the company purpose and ethos: “becoming a lightning rod for cultural provocation – radically reframing international style culture.” (Dazed Media 2018)
Ryan, Karen Michelle
62c26d98-dc8d-4b93-b795-3529cf31359c
12 March 2018
Ryan, Karen Michelle
62c26d98-dc8d-4b93-b795-3529cf31359c
Ryan, Karen Michelle
(2018)
Dazed Media - Corporate strategy in the media
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Monograph
(Working Paper)
Abstract
This essay is a case study based on Dazed Media, a company whose mission it is to become one of the world’s leading independent fashion and culture media brands. From the original inception of Dazed and Confused magazine in 1991 (created by Jefferson Hack and photographer Rankin), Dazed Media has grown to encompass an evolving network of premium digital channels and iconic print titles reflecting the company purpose and ethos: “becoming a lightning rod for cultural provocation – radically reframing international style culture.” (Dazed Media 2018)
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Published date: 12 March 2018
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Local EPrints ID: 496640
URI: http://eprints.soton.ac.uk/id/eprint/496640
PURE UUID: 83d89dc2-ce85-4868-9262-bce5a1f54c38
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Date deposited: 07 Jan 2025 18:43
Last modified: 10 Jan 2025 03:22
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Author:
Karen Michelle Ryan
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