The role of transactive memory system of inter-organizational collaboration in innovation and performance

Utami, Ami Fitri, Japutra, Arnold, van Doorn, Sebastiaan and Ekaputra, Irwan Adi (2024) The role of transactive memory system of inter-organizational collaboration in innovation and performance. Asia Pacific Journal of Marketing and Logistics, 36 (6), 1355-1373. (doi:10.1108/APJML-07-2023-0629).

Abstract

Purpose: this study assesses how the transactive memory systems (TMS) framework extends to cross-organizational ties. This research also treats TMS dimensions (i.e. knowledge specialization, coordination and trust) as distinct variables, each with unique contributions toward innovation.

 Design/methodology/approach: this study used a survey to collect data. Out of the 140 Fintech firms registered with OJK in Indonesia in 2021, 101 firms responded to the invitation to participate in the survey. Structural equation modeling was used to analyze the data. 

Findings: the authors find evidence that collaborating with partners displaying high knowledge specialization leads to radical innovation, while low knowledge specialization collaborations lead to incremental innovation. Both relationships are moderated by the level of coordination and trust between collaborating partners, underlining the impact of TMS on the cross-organizational collaboration aspect. Finally, while incremental innovation leads to higher performance, radical innovation does not enhance performance in the short term.

Originality/value: this study explains how Fintech peer-to-peer lending firms' proficiency in pursuing innovation depends on their liaison with the collaborative partners.

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Contributors

Author: Arnold Japutra

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