Using the person-based approach to implement placebo research into primary care

Bishop, Felicity L., Vennik, Jane, Smith, Kirsten A., Morrison, Leanne and Everitt, Hazel (2023) Using the person-based approach to implement placebo research into primary care. In, Colloca, Luana, Noel, Jason, Franklin, Patricia D. and Seneviratne, Chamindi (eds.) Placebo Effects. Through the lens of translational research. Oxford University Press, pp. 307-322. (doi:10.1093/med/9780197645444.003.0023).

Abstract

Mechanistic studies of placebo effects and clinical trials comparing placebo to no-treatment controls suggest the potential for patient benefit in certain conditions and symptoms. However, translating the findings from placebo studies into clinical practice for patient benefit is not straight forward. In particular, there are contextual differences between research and practice that need to be identified and considered. Systematic and sensitive approaches are therefore needed to develop ways of implementing placebo research into medical practice. This chapter illustrates and reflects on the use of one such approach—the person-based approach—to develop a digital intervention for primary care practitioners based on findings from placebo research.

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Contributors

Author: Jane Vennik

Author: Leanne Morrison

Author: Hazel Everitt

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