Customer lifetime value and churn management: a survey and data mining approach
Customer lifetime value and churn management: a survey and data mining approach
Lima, E.
238ecc65-2bc4-4826-91d9-b712baaf0cd2
Baesens, B.
f7c6496b-aa7f-4026-8616-ca61d9e216f0
Mues, C.
07438e46-bad6-48ba-8f56-f945bc2ff934
2007
Lima, E.
238ecc65-2bc4-4826-91d9-b712baaf0cd2
Baesens, B.
f7c6496b-aa7f-4026-8616-ca61d9e216f0
Mues, C.
07438e46-bad6-48ba-8f56-f945bc2ff934
Lima, E., Baesens, B. and Mues, C.
(2007)
Customer lifetime value and churn management: a survey and data mining approach.
22nd European Conference on Operational Research EURO XXII, Prague, Czech Republic.
07 - 10 Jul 2007.
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Conference or Workshop Item
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Published date: 2007
Venue - Dates:
22nd European Conference on Operational Research EURO XXII, Prague, Czech Republic, 2007-07-07 - 2007-07-10
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Local EPrints ID: 51613
URI: http://eprints.soton.ac.uk/id/eprint/51613
PURE UUID: 544ba540-dbde-4d54-bac8-00c759ad0dc2
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Date deposited: 13 Oct 2008
Last modified: 08 Apr 2022 01:38
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Author:
E. Lima
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