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Critical factors underpinning the e-CRM activities of SMEs

Critical factors underpinning the e-CRM activities of SMEs
Critical factors underpinning the e-CRM activities of SMEs
Harrigan, Paul
5b2e06f8-2065-4ed4-a5c6-f0e5601fbc4a
Ramsey, Elaine
2ee97a35-0035-42dc-945b-5c9fc212f8a5
Ibbotson, Patrick
514a461e-405f-4957-bf6d-38bbc3d09581
Harrigan, Paul
5b2e06f8-2065-4ed4-a5c6-f0e5601fbc4a
Ramsey, Elaine
2ee97a35-0035-42dc-945b-5c9fc212f8a5
Ibbotson, Patrick
514a461e-405f-4957-bf6d-38bbc3d09581

Harrigan, Paul, Ramsey, Elaine and Ibbotson, Patrick (2009) Critical factors underpinning the e-CRM activities of SMEs. The AUMEC Conference on Market, Marketing and Entrepreneurship, Antalya, Turkey. 01 Jan 2009.

Record type: Conference or Workshop Item (Paper)

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More information

Published date: 1 January 2009
Venue - Dates: The AUMEC Conference on Market, Marketing and Entrepreneurship, Antalya, Turkey, 2009-01-01 - 2009-01-01

Identifiers

Local EPrints ID: 71229
URI: http://eprints.soton.ac.uk/id/eprint/71229
PURE UUID: 62b3dfb4-8fb2-488c-b671-ba513ff7093c

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Date deposited: 29 Jan 2010
Last modified: 10 Dec 2021 16:33

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Contributors

Author: Paul Harrigan
Author: Elaine Ramsey
Author: Patrick Ibbotson

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