Critical factors underpinning the e-CRM activities of SMEs
Critical factors underpinning the e-CRM activities of SMEs
Harrigan, Paul
5b2e06f8-2065-4ed4-a5c6-f0e5601fbc4a
Ramsey, Elaine
2ee97a35-0035-42dc-945b-5c9fc212f8a5
Ibbotson, Patrick
514a461e-405f-4957-bf6d-38bbc3d09581
1 January 2009
Harrigan, Paul
5b2e06f8-2065-4ed4-a5c6-f0e5601fbc4a
Ramsey, Elaine
2ee97a35-0035-42dc-945b-5c9fc212f8a5
Ibbotson, Patrick
514a461e-405f-4957-bf6d-38bbc3d09581
Harrigan, Paul, Ramsey, Elaine and Ibbotson, Patrick
(2009)
Critical factors underpinning the e-CRM activities of SMEs.
The AUMEC Conference on Market, Marketing and Entrepreneurship, Antalya, Turkey.
01 Jan 2009.
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Conference or Workshop Item
(Paper)
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Published date: 1 January 2009
Venue - Dates:
The AUMEC Conference on Market, Marketing and Entrepreneurship, Antalya, Turkey, 2009-01-01 - 2009-01-01
Identifiers
Local EPrints ID: 71229
URI: http://eprints.soton.ac.uk/id/eprint/71229
PURE UUID: 62b3dfb4-8fb2-488c-b671-ba513ff7093c
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Date deposited: 29 Jan 2010
Last modified: 10 Dec 2021 16:33
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Contributors
Author:
Paul Harrigan
Author:
Elaine Ramsey
Author:
Patrick Ibbotson
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