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Critical factors underpinning the e-CRM activities of SMEs

Harrigan, Paul, Ramsey, Elaine and Ibbotson, Patrick (1970) Critical factors underpinning the e-CRM activities of SMEs At The AUMEC Conference on Market, Marketing and Entrepreneurship. 01 Jan 2009.

Record type: Conference or Workshop Item (Paper)

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Published date: 1 January 1970
Venue - Dates: The AUMEC Conference on Market, Marketing and Entrepreneurship, 2009-01-01 - 2009-01-01

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Local EPrints ID: 71229
URI: http://eprints.soton.ac.uk/id/eprint/71229
PURE UUID: 62b3dfb4-8fb2-488c-b671-ba513ff7093c

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Date deposited: 29 Jan 2010
Last modified: 19 Jul 2017 00:01

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Contributors

Author: Paul Harrigan
Author: Elaine Ramsey
Author: Patrick Ibbotson

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