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Entrepreneurial marketing in SMEs: the key capabilities of e-CRM

Harrigan, Paul, Ramsey, E. and Ibbotson, P. (2011) Entrepreneurial marketing in SMEs: the key capabilities of e-CRM Journal of Research in Marketing and Entrepreneurship

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Accepted/In Press date: 2011

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Local EPrints ID: 71358
URI: http://eprints.soton.ac.uk/id/eprint/71358
ISSN: 1471-5201
PURE UUID: b5f986ed-d48f-43d0-812e-d372ab60a9e7

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Date deposited: 05 Feb 2010
Last modified: 19 Jul 2017 00:00

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Contributors

Author: Paul Harrigan
Author: E. Ramsey
Author: P. Ibbotson

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