When Sam met Angie: the balanced scorecard for SMEs
When Sam met Angie: the balanced scorecard for SMEs
This book is aimed at making strategy and performance management easily accessible to a very large under-served business audience, the small and medium enterprise (SME) manager. The book is written in an easy-to-follow style which brings business school management theory to a wider audience. Each chapter is succinct and introduces the theory, shows you how to apply it and offers some take-away ideas which can be applied in the manager's own timenmanagement and applying them to our personal and business lives through real situations...and allows us to come along for the journey. Thanks to this special book these concepts are no longer hoarded by academia or large corporations, but available for any of us to apply in a pragmatic way.
978-1904235637
Manville, G.
aa951f4a-a8dc-4579-88e4-28f06d97fe62
Beech, A.
af00849b-61b7-43d0-926c-86433ff33d32
2009
Manville, G.
aa951f4a-a8dc-4579-88e4-28f06d97fe62
Beech, A.
af00849b-61b7-43d0-926c-86433ff33d32
Manville, G. and Beech, A.
(2009)
When Sam met Angie: the balanced scorecard for SMEs
,
Chichester, UK.
Kingsham Press
Abstract
This book is aimed at making strategy and performance management easily accessible to a very large under-served business audience, the small and medium enterprise (SME) manager. The book is written in an easy-to-follow style which brings business school management theory to a wider audience. Each chapter is succinct and introduces the theory, shows you how to apply it and offers some take-away ideas which can be applied in the manager's own timenmanagement and applying them to our personal and business lives through real situations...and allows us to come along for the journey. Thanks to this special book these concepts are no longer hoarded by academia or large corporations, but available for any of us to apply in a pragmatic way.
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Published date: 2009
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Local EPrints ID: 71377
URI: http://eprints.soton.ac.uk/id/eprint/71377
ISBN: 978-1904235637
PURE UUID: c03a9a71-2bc8-4b29-ad46-d4f979f595f8
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Date deposited: 03 Feb 2010
Last modified: 22 Jul 2022 17:09
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Contributors
Author:
G. Manville
Author:
A. Beech
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