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A mental models approach to customer perception of drinking water supply and quality

A mental models approach to customer perception of drinking water supply and quality
A mental models approach to customer perception of drinking water supply and quality
This study uses the psychological framework of ‘mental modelling’ to compare what experts and laypeople think about the hardness of drinking water. A drinking-water quality mental model was developed using influence-directed network procedures. This was evaluated in qualitative studies in Oxfordshire and the findings revealed gaps in laypeople's knowledge about the water-supply process.
customer perception, drinking water, modelling
1747-6585
241-244
Owen, A.J.
6767b6fa-80ca-4118-8454-d2f3a8bfe540
Colbourne, J.S.
d20cf2e0-9f88-4f65-96e8-66c1792ff501
Clayton, C.R.I.
8397d691-b35b-4d3f-a6d8-40678f233869
Fife-Schaw, C.
de02c920-434b-43c0-8a67-6319fc3897db
Owen, A.J.
6767b6fa-80ca-4118-8454-d2f3a8bfe540
Colbourne, J.S.
d20cf2e0-9f88-4f65-96e8-66c1792ff501
Clayton, C.R.I.
8397d691-b35b-4d3f-a6d8-40678f233869
Fife-Schaw, C.
de02c920-434b-43c0-8a67-6319fc3897db

Owen, A.J., Colbourne, J.S., Clayton, C.R.I. and Fife-Schaw, C. (1999) A mental models approach to customer perception of drinking water supply and quality. Water and Environment Journal, 13 (4), 241-244. (doi:10.1111/j.1747-6593.1999.tb01041.x).

Record type: Article

Abstract

This study uses the psychological framework of ‘mental modelling’ to compare what experts and laypeople think about the hardness of drinking water. A drinking-water quality mental model was developed using influence-directed network procedures. This was evaluated in qualitative studies in Oxfordshire and the findings revealed gaps in laypeople's knowledge about the water-supply process.

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More information

Published date: August 1999
Keywords: customer perception, drinking water, modelling

Identifiers

Local EPrints ID: 74872
URI: http://eprints.soton.ac.uk/id/eprint/74872
DOI: doi:10.1111/j.1747-6593.1999.tb01041.x
ISSN: 1747-6585
PURE UUID: ac6474bb-4155-4ffc-99ba-64cb05212446
ORCID for C.R.I. Clayton: ORCID iD orcid.org/0000-0003-0071-8437

Catalogue record

Date deposited: 11 Mar 2010
Last modified: 14 Mar 2024 02:43

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Contributors

Author: A.J. Owen
Author: J.S. Colbourne
Author: C.R.I. Clayton ORCID iD
Author: C. Fife-Schaw

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