Nisar, T.M. and Yeung, M. (2016) Trains and Twitter: firm generated content and framing effects. 45th European Marketing Academy Conference (EMAC2016), Oslo, Norway. 24 - 27 May 2016. 7 pp .
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Conference or Workshop Item
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e-pub ahead of print date: 24 May 2016
Venue - Dates:
45th European Marketing Academy Conference (EMAC2016), Oslo, Norway, 2016-05-24 - 2016-05-27
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Organisations:
Southampton Business School
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Local EPrints ID: 399127
URI: http://eprints.soton.ac.uk/id/eprint/399127
PURE UUID: 4bf6ff49-d8dd-4666-9ed4-3cefe2c4cb87
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Date deposited: 05 Aug 2016 11:05
Last modified: 15 Mar 2024 03:09
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Contributors
Author:
M. Yeung
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