Vieira, Vanissa, Wanick (2017) CAKE and CAKEQ data. University of Southampton doi:10.5258/SOTON/D0157 [Dataset]
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Abstract
Data from thesis submitted in 2017 - A framework for cross-cultural advergame design: a comparison between Brazil and the UK - Vanissa Wanick
Spreadsheet
Classification_Sheet_Advergames_classification_data.xls
- Dataset
Available under License Creative Commons Attribution No Derivatives.
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Data_Questionnaire_CAKEQ.xlsx
- Dataset
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Available under License Creative Commons Attribution Non-commercial No Derivatives.
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More information
Published date: 29 July 2017
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Keywords:
advergames, culture, Brazilian culture, British culture, players , game experience, gameplay, advertising, brand manangement, game design
Organisations:
Winchester School of Art
Identifiers
Local EPrints ID: 413244
URI: http://eprints.soton.ac.uk/id/eprint/413244
PURE UUID: 84f889ca-2554-449b-83f9-c5d89a25ca22
Catalogue record
Date deposited: 17 Aug 2017 16:37
Last modified: 05 Nov 2023 02:10
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Contributors
Creator:
Vanissa, Wanick Vieira
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