"If we want things to stay as they are, things will have to change": Covid Couture and the 1%
"If we want things to stay as they are, things will have to change": Covid Couture and the 1%
The current pandemic is demanding a radical reconceptualization of fashion. In the context of an unprecedented economic decline, the collapse of physical fashion retailing and a fundamental interrogation of previous clothing consumption patterns, can the same be said of haute couture luxury fashion? Taking the current couture season’s promotional films as a starting point, this article discusses whether couture and its clientele has been forced to adapt or remains largely unaltered since couture’s establishment in the nineteenth century and as represented in literature.
Haute Couture. Charles Frederick Worth. Display. Privilege. Zola.
247-257
Faiers, Jonathan
6d0c4db1-8d10-48c4-875e-4e60b94f300d
23 April 2021
Faiers, Jonathan
6d0c4db1-8d10-48c4-875e-4e60b94f300d
Faiers, Jonathan
(2021)
"If we want things to stay as they are, things will have to change": Covid Couture and the 1%.
Luxury: History, Culture, Consumption, 6 (3), , [3].
(doi:10.1080/20511817.2021.1897266).
Abstract
The current pandemic is demanding a radical reconceptualization of fashion. In the context of an unprecedented economic decline, the collapse of physical fashion retailing and a fundamental interrogation of previous clothing consumption patterns, can the same be said of haute couture luxury fashion? Taking the current couture season’s promotional films as a starting point, this article discusses whether couture and its clientele has been forced to adapt or remains largely unaltered since couture’s establishment in the nineteenth century and as represented in literature.
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Faiers If we want things to stay as they are
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e-pub ahead of print date: 30 March 2021
Published date: 23 April 2021
Keywords:
Haute Couture. Charles Frederick Worth. Display. Privilege. Zola.
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Local EPrints ID: 448971
URI: http://eprints.soton.ac.uk/id/eprint/448971
PURE UUID: db438212-9e03-4d65-8c79-bbc08e4b833a
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Date deposited: 12 May 2021 16:31
Last modified: 17 Mar 2024 06:32
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