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Proactive environmental strategy, foreign institutional pressures, and internationalization of Chinese SMEs

Proactive environmental strategy, foreign institutional pressures, and internationalization of Chinese SMEs
Proactive environmental strategy, foreign institutional pressures, and internationalization of Chinese SMEs
We explain how proactive environmental strategy affects emerging country small- and medium-sized enterprise (SME) internationalization and the contingency roles of foreign institutional environment. A survey of 217 Chinese SMEs reveals the positive effects of proactive environmental strategy on inward-focused and outwardfocused internationalization activities. The results also show that foreign institutional pressures influence such effects in nonlinear ways. That is, a medium level of foreign environmental regulatory pressure maximizes the positive effects of proactive environmental strategy on inward-focused internationalization activities, while a medium level of foreign environmental customer pressure maximizes the positive effects of proactive environmental strategy on outward-focused internationalization activities.
China, Emerging Countries, Institutional Pressure, Proactive Environmental Strategy, SME Internationalization
1090-9516
Ko, Wai Wai (Joyce)
6b46aad3-474a-499b-9309-62e56fc520f0
Chen, Yantai
9329786a-7951-477c-bbeb-fcf85eae2131
Chen, Cheng
fd7f1d55-ca39-4735-ae81-a2fd2aba0963
Wu, Meng-Shan (Sharon)
882e3538-745c-4221-b19b-d487b71a180e
Liu, Gordon
6f7f09da-8cd4-47fb-98cf-afc888a25741
Ko, Wai Wai (Joyce)
6b46aad3-474a-499b-9309-62e56fc520f0
Chen, Yantai
9329786a-7951-477c-bbeb-fcf85eae2131
Chen, Cheng
fd7f1d55-ca39-4735-ae81-a2fd2aba0963
Wu, Meng-Shan (Sharon)
882e3538-745c-4221-b19b-d487b71a180e
Liu, Gordon
6f7f09da-8cd4-47fb-98cf-afc888a25741

Ko, Wai Wai (Joyce), Chen, Yantai, Chen, Cheng, Wu, Meng-Shan (Sharon) and Liu, Gordon (2021) Proactive environmental strategy, foreign institutional pressures, and internationalization of Chinese SMEs. Journal of World Business, 56 (6), [101247]. (doi:10.1016/j.jwb.2021.101247).

Record type: Article

Abstract

We explain how proactive environmental strategy affects emerging country small- and medium-sized enterprise (SME) internationalization and the contingency roles of foreign institutional environment. A survey of 217 Chinese SMEs reveals the positive effects of proactive environmental strategy on inward-focused and outwardfocused internationalization activities. The results also show that foreign institutional pressures influence such effects in nonlinear ways. That is, a medium level of foreign environmental regulatory pressure maximizes the positive effects of proactive environmental strategy on inward-focused internationalization activities, while a medium level of foreign environmental customer pressure maximizes the positive effects of proactive environmental strategy on outward-focused internationalization activities.

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Proactive Environmental Strategy, Foreign Institutional Pressures, and Internationalization of Chinese SMEs - Accepted Manuscript
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Accepted/In Press date: 12 July 2021
e-pub ahead of print date: 26 July 2021
Published date: October 2021
Additional Information: Funding Information: This research is supported by the National Natural Science Foundation of China (Grant number: 72032008, 71772165) and National Key Project of Philosophy and Social Science from Ministry of Education, China (Grant number: 17JZD018). Publisher Copyright: © 2021
Keywords: China, Emerging Countries, Institutional Pressure, Proactive Environmental Strategy, SME Internationalization

Identifiers

Local EPrints ID: 450904
URI: http://eprints.soton.ac.uk/id/eprint/450904
ISSN: 1090-9516
PURE UUID: 1a2f068d-2a1b-43d5-aa2d-93924ef4f9f2
ORCID for Cheng Chen: ORCID iD orcid.org/0000-0002-7548-7234

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Date deposited: 19 Aug 2021 16:34
Last modified: 17 Mar 2024 06:45

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Contributors

Author: Wai Wai (Joyce) Ko
Author: Yantai Chen
Author: Cheng Chen ORCID iD
Author: Meng-Shan (Sharon) Wu
Author: Gordon Liu

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