The University of Southampton
University of Southampton Institutional Repository

Effect of privacy concerns and engagement on social support behaviour in online health community platforms

Effect of privacy concerns and engagement on social support behaviour in online health community platforms
Effect of privacy concerns and engagement on social support behaviour in online health community platforms

The growth of interactive technologies has fostered different online health communities (OHCs) where individuals share similar interests in health-related information and exchange social support to facilitate health outcomes. While OHCs offer a variety of benefits to society, it is challenged by surrounding issues of privacy concerns. Breach of privacy poses undesirable consequences for people, and thus privacy concerns can influence individuals' social support behaviour in OHC platforms. Moreover, willingness to engage in the community can be an outcome of prosocial behaviour, motivating people to offer additional social support on OHC platforms. Hence, addressing the role of engagement in a multi-actor online environment requires further attention. Drawing on social support theory, by examining the effects of privacy concerns, control of information, and community engagement, this study develops a framework to create an informed and sharing online community. Using survey data collected from different OHC platforms on Facebook, our study presents some interesting conclusions. Our results show that community engagement and privacy concerns can influence certain types of social support (i.e., information or emotional support), leading to OHC members' intention to participate. Our conceptual model and findings will inform both future research and policymakers.

Community engagement, Online health community, Perceived control of information, Privacy, Social support
0040-1625
Tseng, D.
025ffffc-9613-4d5a-bc7e-2d40d1b6b090
Ibrahim, F.
bdfeefdb-b0d6-4c1e-962d-8675d82488ea
Hajli, N.
ca0f5a0e-a492-4995-a905-d7d652e55c96
Nisar, Tahir
6b1513b5-23d1-4151-8dd2-9f6eaa6ea3a6
Shabbir, D.
d0416584-553c-45ab-a0e4-cd2192ba76e5
Tseng, D.
025ffffc-9613-4d5a-bc7e-2d40d1b6b090
Ibrahim, F.
bdfeefdb-b0d6-4c1e-962d-8675d82488ea
Hajli, N.
ca0f5a0e-a492-4995-a905-d7d652e55c96
Nisar, Tahir
6b1513b5-23d1-4151-8dd2-9f6eaa6ea3a6
Shabbir, D.
d0416584-553c-45ab-a0e4-cd2192ba76e5

Tseng, D., Ibrahim, F., Hajli, N., Nisar, Tahir and Shabbir, D. (2022) Effect of privacy concerns and engagement on social support behaviour in online health community platforms. Technological Forecasting and Social Change, 178, [121592]. (doi:10.1016/j.techfore.2022.121592).

Record type: Article

Abstract

The growth of interactive technologies has fostered different online health communities (OHCs) where individuals share similar interests in health-related information and exchange social support to facilitate health outcomes. While OHCs offer a variety of benefits to society, it is challenged by surrounding issues of privacy concerns. Breach of privacy poses undesirable consequences for people, and thus privacy concerns can influence individuals' social support behaviour in OHC platforms. Moreover, willingness to engage in the community can be an outcome of prosocial behaviour, motivating people to offer additional social support on OHC platforms. Hence, addressing the role of engagement in a multi-actor online environment requires further attention. Drawing on social support theory, by examining the effects of privacy concerns, control of information, and community engagement, this study develops a framework to create an informed and sharing online community. Using survey data collected from different OHC platforms on Facebook, our study presents some interesting conclusions. Our results show that community engagement and privacy concerns can influence certain types of social support (i.e., information or emotional support), leading to OHC members' intention to participate. Our conceptual model and findings will inform both future research and policymakers.

Text
Final Manuscript_TFSC RR2 Submission 09 01 22 - Accepted Manuscript
Download (138kB)

More information

Accepted/In Press date: 20 February 2022
e-pub ahead of print date: 9 March 2022
Published date: May 2022
Additional Information: Funding Information: This study was supported by the Ministry of Science and Technology (MOST) of Taiwan under The Einstein Program: Project Number MOST 110–2636-H-008–003- and MOST 111–2636-H-008–003- . Funding Information: This study was supported by the Ministry of Science and Technology (MOST) of Taiwan under The Einstein Program: Project Number MOST 110?2636-H-008?003- and MOST 111?2636-H-008?003-. Publisher Copyright: © 2022 Elsevier Inc.
Keywords: Community engagement, Online health community, Perceived control of information, Privacy, Social support

Identifiers

Local EPrints ID: 455753
URI: http://eprints.soton.ac.uk/id/eprint/455753
ISSN: 0040-1625
PURE UUID: a750d4b5-845b-4b9b-913e-4bde9209d5ab
ORCID for Tahir Nisar: ORCID iD orcid.org/0000-0003-2240-5327

Catalogue record

Date deposited: 01 Apr 2022 16:37
Last modified: 17 Mar 2024 07:10

Export record

Altmetrics

Contributors

Author: D. Tseng
Author: F. Ibrahim
Author: N. Hajli
Author: Tahir Nisar ORCID iD
Author: D. Shabbir

Download statistics

Downloads from ePrints over the past year. Other digital versions may also be available to download e.g. from the publisher's website.

View more statistics

Atom RSS 1.0 RSS 2.0

Contact ePrints Soton: eprints@soton.ac.uk

ePrints Soton supports OAI 2.0 with a base URL of http://eprints.soton.ac.uk/cgi/oai2

This repository has been built using EPrints software, developed at the University of Southampton, but available to everyone to use.

We use cookies to ensure that we give you the best experience on our website. If you continue without changing your settings, we will assume that you are happy to receive cookies on the University of Southampton website.

×