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A decision support framework for socially responsible supplier selection in the Nigerian banking industry

A decision support framework for socially responsible supplier selection in the Nigerian banking industry
A decision support framework for socially responsible supplier selection in the Nigerian banking industry
Purpose: sustainability trends have changed the modus operandi in businesses even as the market environment becomes more socially conscious. However, relatively little research has been conducted on integrating social sustainability aspects with a focus on corporate social responsibility (CSR) into the selection of suppliers in the service sector, particularly the banking industry. In this paper, this study aims to propose a CSR decision support methodology to evaluate and prioritize socially responsible suppliers.Design/methodology/approach: a novel integrated decision support methodology composed of Shannon Entropy and TOmada de Decisão Interativa e Multicritério (TODIM) methods is introduced. The Shannon-Entropy approach is used to estimate CSR factor weights, and TODIM is used to rank the suppliers, with the process completed in a group decision setting.Findings: a Nigerian bank was used as a case study to test and show the usefulness of the CSR-based decision framework in evaluating and selecting socially responsible suppliers. The results show the topmost ranked suppliers that are recommended for future negotiations by the case (bank). The study will enable banks to select socially responsible suppliers, which could accelerate the attainment of sustainability objectives, protect their reputations and improve competitiveness.Originality/value: this study pioneers the application of a novel decision methodology based on Shannon Entropy and TODIM in selecting socially sustainable suppliers in the Banking sector of an African emerging economy-Nigeria.
Corporate social responsibility, Service sector, Supplier selection, Sustainability
0885-8624
2220-2239
Ojadi, Frank
57b04e8c-2b5d-4898-b8f8-bff34f788407
Kusi-Sarpong, Simonov
a7e68240-2b34-456e-9849-c01bd10c68f7
Orji, Ifeyinwa Juliet
4c8c903a-2be4-45fb-86ef-612de0d9db64
Bai, Chunguang
2b9d3a6f-e955-4a13-82c4-2b2a2c67a944
Gupta, Himanshu
5fba70c4-3015-497e-849b-312dcaaa04d5
Okwara, Ukoha Kalu
10eca471-559c-44db-bed7-156969eefc90
Ojadi, Frank
57b04e8c-2b5d-4898-b8f8-bff34f788407
Kusi-Sarpong, Simonov
a7e68240-2b34-456e-9849-c01bd10c68f7
Orji, Ifeyinwa Juliet
4c8c903a-2be4-45fb-86ef-612de0d9db64
Bai, Chunguang
2b9d3a6f-e955-4a13-82c4-2b2a2c67a944
Gupta, Himanshu
5fba70c4-3015-497e-849b-312dcaaa04d5
Okwara, Ukoha Kalu
10eca471-559c-44db-bed7-156969eefc90

Ojadi, Frank, Kusi-Sarpong, Simonov, Orji, Ifeyinwa Juliet, Bai, Chunguang, Gupta, Himanshu and Okwara, Ukoha Kalu (2023) A decision support framework for socially responsible supplier selection in the Nigerian banking industry. Journal of Business and Industrial Marketing, 38 (10), 2220-2239. (doi:10.1108/JBIM-03-2022-0139).

Record type: Article

Abstract

Purpose: sustainability trends have changed the modus operandi in businesses even as the market environment becomes more socially conscious. However, relatively little research has been conducted on integrating social sustainability aspects with a focus on corporate social responsibility (CSR) into the selection of suppliers in the service sector, particularly the banking industry. In this paper, this study aims to propose a CSR decision support methodology to evaluate and prioritize socially responsible suppliers.Design/methodology/approach: a novel integrated decision support methodology composed of Shannon Entropy and TOmada de Decisão Interativa e Multicritério (TODIM) methods is introduced. The Shannon-Entropy approach is used to estimate CSR factor weights, and TODIM is used to rank the suppliers, with the process completed in a group decision setting.Findings: a Nigerian bank was used as a case study to test and show the usefulness of the CSR-based decision framework in evaluating and selecting socially responsible suppliers. The results show the topmost ranked suppliers that are recommended for future negotiations by the case (bank). The study will enable banks to select socially responsible suppliers, which could accelerate the attainment of sustainability objectives, protect their reputations and improve competitiveness.Originality/value: this study pioneers the application of a novel decision methodology based on Shannon Entropy and TODIM in selecting socially sustainable suppliers in the Banking sector of an African emerging economy-Nigeria.

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Accepted/In Press date: 9 December 2022
e-pub ahead of print date: 10 January 2023
Published date: 10 January 2023
Additional Information: Funding Information: this work is supported by the National Natural Science Foundation of China Project (72250410373).
Keywords: Corporate social responsibility, Service sector, Supplier selection, Sustainability

Identifiers

Local EPrints ID: 474688
URI: http://eprints.soton.ac.uk/id/eprint/474688
ISSN: 0885-8624
PURE UUID: 46a6e297-b8ae-47b6-b6de-d3fc497a0204

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Date deposited: 01 Mar 2023 17:42
Last modified: 17 Mar 2024 00:17

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Contributors

Author: Frank Ojadi
Author: Ifeyinwa Juliet Orji
Author: Chunguang Bai
Author: Himanshu Gupta
Author: Ukoha Kalu Okwara

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