Items where Division is "Current Faculties > Faculty of Social Sciences > Southampton Business School > Digital and Data Driven Marketing
Southampton Business School > Digital and Data Driven Marketing" and Year is 2008
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Number of items: 12.
Type: Article
| 2008
| Item not available on this server.
Internationalisation of Indian firms: proposing a research agenda - Madhumita Banerjee, Paurav Shukla and Phani Tej Adidam
Type: Conference or Workshop Item
| 2008
| Item not available on this server.
Type: Book
| 2008
| University of Brighton
| Item not available on this server.
An exploratory study conceptualizing marketing thought in medium sized entrepreneurial firms in France, Germany and Italy - Keith J. Perks and Paurav Shukla
Type: Article
| 2008
| Item not available on this server.
Type: Book Section
| 2008
| ATINER: Athens Institute for Education and Research
| Item not available on this server.
Conspicuous consumption among middle age consumers: psychological and brand antecedents - Paurav Shukla
Type: Article
| 2008
| Item not available on this server.
Essentials of Marketing Research - Paurav Shukla
Type: Book
| 2008
| Ventus Publications
| Item not available on this server.
Essentials of marketing research: Exercises - Paurav Shukla
Type: Book
| 2008
| Bookboon
| Item not available on this server.
Gubernija Brewery: Emerging within emerging markets - Paurav Shukla
Type: Book Section
| 2008
| Allied Publishers
| Item not available on this server.
A study measuring the impact of integrated technologies on consumer confusion in the mobile phone market - Paurav Shukla, Keith J. Perks and N. Achakobe
Type: Conference or Workshop Item
| 2008
| Item not available on this server.
Measuring customer loyalty to product variants - Jaywant Singh, Andrew Ehrenberg and Gerald Goodhardt
Type: Article
| 2008
| Item not available on this server.
Understanding corporate social responsibility and product perceptions in consumer markets: A Cross-cultural evaluation - Jaywant Singh, Maria del Mar Garcia de los Salmones Sanchez and Igancio Rodriguez del Bosque
Type: Article
| 2008
| Item not available on this server.