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Items where Division is "Current Faculties > Faculty of Social Sciences > Southampton Business School > Digital and Data Driven Marketing
Southampton Business School > Digital and Data Driven Marketing" and Year is 2018

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Group by: No Grouping | Authors/Creators | Item Type
Number of items: 31.

Article

Type: Article | 2018

Digitally facilitated newspaper consumption and value co-creation - Cheng Hao Steve Chen, Meng Shan Sharon Wu, Bang Nguyen and Stacey Li
Type: Article | 2018

Type: Article | 2018

Type: Article | 2018 | Item not available on this server.

PROMISING THE DREAM: Changing destination image of London through the effect of website place - Pantea Foroudi, Tugra Akarsu, Elena Ageeva, Mohammad M. Foroudi, Charles Dennis and T.C Melewar
Type: Article | 2018

Type: Article | 2018

A decision support system for vessel speed decision in maritime logistics using weather archive big data - Habin Lee, Nursen Aydin, Youngseok Choi, Saowanit Lekhavat and Zahir Irani
Type: Article | 2018

Predicting movie success with machine learning techniques: ways to improve accuracy - Kyuhan Lee, Jinsoo Park, Iljoo Kim and Youngseok Choi
Type: Article | 2018 | Item not available on this server.

Type: Article | 2018

Type: Article | 2018

Type: Article | 2018 | Item not available on this server.

Adolescent's eWOM intentions: an investigation into the roles of peers, the Internet and gender - Anubhav Mishra, Satish S. Maheswarappa, Moutusy Maity and Sridhar Samu
Type: Article | 2018 | Item not available on this server.

Teenagers’ eWOM intentions: a nature vs nurture perspective - Anubhav Mishra, Satish S. Maheswarappa, Moutusy Maity and Sridhar Samu
Type: Article | 2018 | Item not available on this server.

Type: Article | 2018 | Item not available on this server.

Type: Article | 2018

Book

Type: Book | 2018 | Routledge | Item not available on this server.

Book Section

Did you get it?: Newsjacking: what it is and how to do it well - Robert J. Angell, Matthew Gorton, Juliet Memery and John White
Type: Book Section | 2018 | Routledge | Item not available on this server.

Foreword and acknowledgement - Francois Maon, Adam Lindgreen, Joelle Vanhamme, Robert J. Angell and Juliet Memery
Type: Book Section | 2018 | Routledge

Type: Book Section | 2018 | Springer Cham | Item not available on this server.

Conference or Workshop Item

Type: Conference or Workshop Item | 2018 | International Conference on Industry, Business and Social Sciences | Item not available on this server.

Type: Conference or Workshop Item | 2018 | Global Alliance of Marketing & Management Associations | Item not available on this server.

Type: Conference or Workshop Item | 2018 | Item not available on this server.

Type: Conference or Workshop Item | 2018 | Item not available on this server.

Power law distribution of consumer engagement on brand posts - Moutusy Maity and Pavankumar Gurazada
Type: Conference or Workshop Item | 2018 | Item not available on this server.

Type: Conference or Workshop Item | 2018 | Item not available on this server.

Type: Conference or Workshop Item | 2018 | Item not available on this server.

Type: Conference or Workshop Item | 2018 | Item not available on this server.

Type: Conference or Workshop Item | 2018 | Item not available on this server.

Type: Conference or Workshop Item | 2018 | Item not available on this server.

Type: Conference or Workshop Item | 2018 | Chinese Scholar Marketing Association | Item not available on this server.

Type: Conference or Workshop Item | 2018 | ICDSST | Item not available on this server.

This list was generated on Tue Mar 26 02:29:56 2024 GMT.
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